by Alane Boyd | Nov 4, 2024 | Admin
Running a growing agency is both exciting and challenging. The rapid pace, increased client load, and expanding teams often make it difficult to maintain the efficient workflows you once had—and still find time to work on business strategy or simply get out of the...
by John M. O'Brien | Oct 22, 2024 | Admin
Our country and countries around the world seem to be infected by a new pandemic following in the footsteps of COVID-19. One author in Australia has created a new pseudo-diagnosis to describe this infection: PCRS (Post COVID Rudeness Syndrome). Unlike COVID-19, this...
by Henry DeVries | Sep 18, 2024 | Admin
From his experience, John St. James believes in the adage that it takes at least 10,000 hours (or approximately seven to ten years) of hard work for a person to move to the top of their field. For many, it may take 10 to 12 years to get in the top 10%. For some, with...
by Allie Fendrick | Aug 22, 2024 | Admin
Change has always been an integral part of agency culture. Whether it’s a client putting an agency up for review or the inevitable cycle of employee turnover, maintaining consistency in such a dynamic environment is an ongoing challenge. While change may be a familiar...
by Henry DeVries | Aug 7, 2024 | Admin
Let’s shatter the myth that publicity cannot be measured. Companies can buy a full year’s national public relations program for the cost of a single, 30-second, prime-time TV spot. These same economies hold true for local campaigns. But can it be measured? When...
by Clare Price | Jul 24, 2024 | Admin
People buy what they value. People pay more for what they need and value the most. Here are four ways trusted advisors like agency owners and strategic consultants can showcase the true value and worth of their services to clients and prospects. The Teaser Talk. The...