by Henry DeVries | May 14, 2025 | Business Development
If you want to be a thought-leader agency, release proprietary research that shows prospects how they compare to their peers. According to research from one agency, U.S. CMOs are rethinking strategy as AI influences 82% of hiring decisions, signaling a shift toward...
by Henry DeVries | Mar 31, 2025 | Admin, Featured
PR agency owner Raquel Figlo, dubbed “Orange County’s Rock N’ Roll Publicist” by the publication OC Weekly, will be a featured speaker at the Inspired Women’s Summit May 21 and 22, 2025 at the Hotel Maya in Long Beach, California. “This year’s summit is designed to be...
by Henry DeVries | Feb 24, 2025 | Business Development, Featured
Writing a book to find right-fit clients is a team sport. Don’t go it alone. If you are an ad, digital marketing, or PR agency owner who wants to write a book to find right-fit clients, beware trying it by your lonesome. You could try the loner approach by renting a...
by Henry DeVries | Feb 17, 2025 | Business Development
Raise your hand if you have ever thought about marketing like a thought leader. Of course, advertising, digital marketing and PR agency owners would never call themselves a thought leader. The same is true for consultants, business coaches, and high-end service...
by Henry DeVries | Jan 9, 2025 | Admin
Startling statistic: Nearly 43% of cyberattacks are on small businesses like advertising and marketing agencies because they lack the financial investment, time, and awareness to employ security measures. That’s why small businesses are ideal targets for...
