by Henry DeVries | May 29, 2024 | Business Development
The number one rule for agency owners who want to attract right-fit clients is this: don’t sound like a salesperson. “Enroll, don’t sell” is the main message of David Goldman, lead author of Bringing in the Business Without Sounding...
by Henry DeVries | May 13, 2024 | Business Development
To attract right-fit clients, don’t just use facts to tell when you can use stories to sell. Agency owners who attract right-fit clients are typically great storytellers. “Trying to influence people by using words to appeal to their intellect isn’t enough,” says...
by Henry DeVries | Apr 30, 2024 | Business Development
If you want to grow your B2B company, focus on creating best-in-class client and employee experience. Every high-performing B2B company is vying for that enviable spot where they stand out from the competition. But what does quantifiable research say separates the...
by Henry DeVries | Apr 22, 2024 | Business Development
A book deal is an agreement between a publisher and an author, by which the author agrees to write a book or a certain number of books to be published by the publisher. Book deals for nonfiction business advice authors are getting more and more rare. If you want to...
by Henry DeVries | Apr 15, 2024 | Business Development
Speaking is the fastest way to get exposure and build credibility. It’s how every great movement began. It is also the best way to attract high-paying clients. “To influence and connect with others, inspire change, and build your business, it is critical to speak...
