Administrative

Agency owners beware. The last 20 years have seen a surge in digital technology, transforming the way we conduct business, communicate, and build relationships. With the rise of emails, social media, and smart devices, we've become more connected than ever. However, the constant digital engagement created by these advancements has had significant...

In the words of Dani Rodri, professor of Economics at Harvard University, “The correct answer to almost any question in economics is: It depends.” Whatever one might think about outsourcing web development—bottom line—it’s an economic consideration. It relates to the ROI of leveraging staffers properly in the marketing agency business....

Advertising, digital marketing, and PR agency owners in the past have been afraid of other firms in the client’s waiting room. Today, the agencies that want to grow need to be more afraid of losing talent. If you want to grow your agency, you need the right people. Many firms worry about finding and retaining top talent to serve the clients. The...

Agency owners beware: Employee lawyers have a playbook they use to win lawsuits. “Win or lose, defending a lawsuit by a disgruntled former employee with an attorney is costly, time-consuming, and affects all aspects of an otherwise thriving business,” says Matthew Grabell, author of The Employee Lawyer's Playbook: The Top-Ten Mistakes Employers...